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Social media could open doors for studying memory, study finds

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Hands taking a picture with a phone

Researchers in the Brain Bridge Lab at UChicago have found that personal moments captured via social media allowed them to map out a multidimensional topography of memory—and it could open up new venues for exploring memory. 

Wilma Bainbridge, an Assistant Professor in the Department of Psychology and principal investigator at the lab, has used the 1 Second Everyday video diary app herself since 2013. It inspired her to use the app to study memory, as it could overcome some of the limitations of traditional research. The results are published in Nature Communications